Media & Advertising
Upgrading eye-catching media content
Massive free information with limited time distracts audience attention which causes low willingness of subscriptions. Through iKala Cloud big data analysis, you’re able to identify every single audience profile and accurate content recommendation. Publishers can grasp the audience’s eye effectively.
Solution Features
Collect all audience path behavioral from various platforms
Gain rich insights of audience profiles
Increase high click rates with precise recommendation
Optimize campaigns with real-time reports
GCP Products
GCE
GKE
Storage
SQL
BigQuery
Dataflow
Pub/Sub
Datalab
Data Studio
ML Engine
CDN
Live Streaming Architecture
A live streaming service typically consists of three stages – pushing streaming, transcoding and allowing a large number of audiences to pull streaming. Taking HLS as an example, it is an ideal choice to run stateful workloads like RTMP servers and transcoder servers on Compute Engine to convert RTMP streaming as m3u8 and TS files, then store files on secure and durable Cloud Storage. Mass scale of audiences around the world are able to pull streaming files hosted on Cloud Storage via Cloud CDN or third-party CDN without worrying about system capacity. Serving backend API is also crucial to a live streaming service. Running backend API workloads on high availability and easy-to-manage Kubernetes Engine clusters with full managed CloudSQL as database allows developers to focus on business logic. Communication between RTMP servers and backend API servers can be leveraged through scalable and reliable Cloud Pub/Sub to ensure delivery of important status changes.
GCP Whitepaper
Best Practices for DDoS Protection and Mitigation
This paper describes the best practices for protecting against and mitigating such DDoS attacks for your Google Cloud Platform (GCP) deployment.
The Google Cloud Adoption Framework
The Google Cloud Adoption Framework helps you determine where you are on your cloud journey today and how to get to where you want to go.
A Guide to Financial Governance in the Cloud
This paper discusses the importance of financial governance controls and the role these controls play in increasing the predictability of cloud costs.
Success Story
CommonWealth Magazine
Founded in 1981, CommonWealth Magazine has stood as Taiwan’s most influential business publication and has also emerged as a leader in digital innovation.
KKBOX
Google Cloud Platform (GCP) is known for low latency. With its powerful features and data analysis capabilities, KKBOX decided to deploy their services on GCP.
VoiceTube
After VoiceTube deployed their services on GCP, page speed increased by 10.2 times, and the website ranked 149 in Taiwan according to Alexa.
StraaS
StraaS, which provides enterprise with highly customized video and streaming services, saves more than 50% of labor costs after adopting GCP Kubernetes.
iCook
iCook is one of the most popular recipe services in Taiwan with approximately 5 million visitors and 4.5 million downloads. With GCP ML technology, iCook is able to deliver mobile and personalized recipe-sharing.
Dcard
With hundreds of millions of article views per month, Dcard has successfully automated deployments through Kubernetes which saved significant maintenance costs.
OneAD
OneAD identifies fast-changing consumer behaviors to assist brands owners and enterprises in achieving maximum video ads efficiency through GCP machine learning and big data technology.
Breaktime
Having digital advertising experiences, Breaktime applies GCP for its high scalability with the assist of iKala Cloud profession.
Vpon
With more than 1,500 customers all over the world, Vpon saves about 40% of its costs after adopting Google Cloud (GCP). Now Vpon relies heavily on GCP data analysis services.
cacaFly
Through BigQuery, Cloud Pub/Sub and other GCP big data products, cacaFly has successfully saved nearly 80% of time and labor cost.
Contact Us
If you need further information, please send a mail to gcp@ikala.tv or call +886-2-8768-1110 directly, thank you.